Programme

Autoretailing Dealer Conference will cover three main themes...

Block exemption 2010 – understanding the legislation which surrounds the sale and service of new cars across Europe.

Block Exemption, which is currently being reviewed is a hot topic at the moment and if it is replaced, the issue is whether its subsitute will satisfy the various demands of companies in the motor industry.

The internet – on-line marketing will dominate the car buying process in the future – surveys suggest 85% of consumers already research online before buying a car and a small but growing proportion are buying online.

You will learn how to make the most of the internet, and how to sell more cars by using this technology more effectively.

Customers – how to adapt to the change in customer buying behaviour. Explore new ideas in customer service with lessons from the high street. You will be given advice on how to boost customer retention and how other business sectors maintain high levels of customer and staff retention.

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